The Customer Experience of Youth Sports

The CX of Life is Real World

I had the opportunity to learn about world of Customer Experience over 20 years ago and back then it was considered transformative as it was unknown to the masses at that time. Fast forward to today and I still think it can be transformative if we think about it in a more practical way. In this newsletter, I want to explore my thoughts on CX not from the way that CX professionals might explain it, but from more of an Entrepreneurial viewpoint.

I recently wrote a book focused on Youth Sports because of a personal perspective, not because I am passionate about Sports. The more I read and pay attention to this space, the more I realize how this industry is a perfect place to start to have this very, practical conversation. It is a great use case of how CX is a great framework to use in having transformative conversations for all organizations and industries.

AI seems to be taking over everything and I am on a quest to learn. That said, AI can not take over the human life experiences, so the CX of Life is a framework I am developing that incorporates CX life lessons with the tools that are emerging in this new AI world.

As a parent of teenagers & a wife (I am the CEO of this family), I am in a constant battle with my at home team and it means, I am forever learning, adapting, investigating and inventing. The CX of Life is personal and not just for business.